Building a business is hard. For every great idea that gets funding from investors, there are many, many others that don’t. Many that fail to get funding don’t miss out because their ideas aren’t worthy, but because they just don’t present their best selves to potential investors.
Investors aren’t mind-readers – they don’t know what you don’t tell them. Nor are they likely to want to support a business that doesn’t seem capable of presenting its ideas well or doesn’t know some basic facts.
It's important, then, for tech startups to present their best selves to investors. Here's some advice from the other side of the table on just how to do that.
How tech startups can present their best selves to investors at IT Pro