You're Not My E-Type Editorial published

There are plenty of studies in all walks of life that try to put people into little boxes. The national infrastructure - health, education, transportation planning, needs this, as do marketeers for all kinds of things.

But it is rare to see IT get quite the complex level of treatment it has received from a recent study by people at University College London. They've identified 23 E-Types down to postcode level.

Find out more by reading my editorial at Trusted Reviews here.